Patrick Cauty

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Merseyrail
2023
Motion graphics, 3D illustration and animation for Merseyrail’s autumn campaign that aimed to drive an increase in commuter journeys.

We settled on a playful style, leaning into vibrant colours and narrowed down three distinct scenes targeting three demographics; students, young professionals and older workers. The campaign was rolled out across social media and out-of-home advertising.

Work produced while at Agent Marketing.

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